Oh man. It’s probably a good thing that I’m already married, because with all the tropical vibes happening these days – from cocktails to stationery – I’d probably just run off and have a big tropical-meets-Tiki destination wedding celebration! Designer Lauren Chism feels the same way, which is what led her to design the newest addition to her Resort destination wedding collection – the Riviera – full of gorgeous tropical leaves!
From Lauren: I always have plans to launch new collections, but have found it hard to find time to really make a big launch. Realizing that wasn’t going to happen, I have decided to do a little refresh by adding a design or two to each of my collections. This is a current favorite that is being added to my ‘Resort’ collection.
I personally had a beach destination wedding and the lack of invitation options (back then) is what led me to design my own – which in turn led me to starting my business. So as you can imagine, having a collection catered to destination weddings was a big focus and really the inspiration behind my business. That was 6+ years ago and to this day, I still feel a special connection with my clients that are having similar weddings to my own.
Back to the design! Riviera is simply all about the palm leaves. Mexico, Hawaii, Florida, Bahamas – you can’t find a beach destination that isn’t synonymous with these tropical trees. There’s a subtle watercolor detail in the palm leaves, which is my favorite part of these digitally printed invitations. There’s been a big surge with letterpress popularity, but there are some things you just can’t achieve with letterpress, and a watercolor effect is one of them. For the rest of the design, I went with a modern and minimalist typography layout that I think compliments the palm leaf detail without overpowering.
While I am normally a neutrals gal, I was really drawn to color with this suite. This bright green and salmon color just work so well together – I can’t get enough. And it seems like the US post office and I were on the same page, because how perfect are these postage stamps?!
Design: Lauren Chism Fine Papers
Photo Credits: Lauren Chism