Baby shower invitations are generally cute by nature (babies!), but these balloon baby shower invitations from Gus & Ruby Letterpress are adorably playful and yet completely adult-appropriate. Whitney and Samantha created these invitations for photographer Emilie Sommer‘s baby shower last November, printing the invitation text on a balloon for a fun 3D element accompanied by letterpress enclosures and mailing labels within a chartreuse mailer.
From Whitney: Samantha and I were thrilled to be able to design invitations for our dear friend, Emilie Sommer, owner of Emilie Inc. Photography, for her November baby shower held at the beautiful Black Point Inn in Prouts Neck, Maine. The goal was to create something fun and different, but not overly playful or childlike.
The concept for printing the invitation on a balloon came about as we brainstormed ways to make the piece interactive and 3-dimensional. We love that the balloon is such an iconic childhood “toy,” but that we incorporated it in a way that feels mature and classy rather than juvenile.
We printed “inflate me” in blue ink on an A2 100% cotton, flat card, and drilled 2 holes so that we could tie the balloon onto the card with orange twine. We then printed an additional insert card with the RSVP and registry information and adhered to gray card stock for extra dimension. We filled an A2 chartreuse box mailer with white shredded paper and set the invitation right on top. We letterpress printed the mailing label which was adhered to the top of the box, used an orange pen for addressing that coordinated with the twine, and sent them on their way!
So fun! Thanks Samantha and Whitney!
Photo Credits: Emilie Inc. Photography