Okay, these wood alphabet block birth announcements by Melissa of Atheneum Creative for her daughter Emery are just TOO CUTE. And such a unique idea! Inspired by classic wood blocks, Melissa created a wood block baby announcement with Emery’s initial engraved in the wood in classic alphabet block style. Melissa also engraved Emery’s birth details on the side in a combination of classic serif text and calligraphy script by Meant to Be Calligraphy. So pretty!
From Melissa: Someone once told me when I had my son, “You did not have a baby, you had a client.” And I just think that line is so funny… because it’s so true. I push the design is so many different directions, present them to my husband, then come up with a whole different range of designs and make the decision so difficult on myself.
I really wanted to create something really special for this birth announcement – something that showed the “building” of our family. My son, who was just over two when Emery was born, was stacking blocks in his room one night. And as I sat there and helped him stack and stack, I felt the concept of sending a block for our little girl was just too perfect.
As I worked on the design, I kept pulling back saying this was just not “girly” enough for me. I knew that it needed some calligraphy from Michele from Meant to be Calligraphy to soften the look. We also used a chalkboard paint to give the wood block a soft blush color before engraving the design. The block announcement was mailed in a white box with some wood filler and a small little accordion folded card with family photos.
Design: Atheneum Creative
Calligraphy: Meant to Be Calligraphy
Photo Credits: Chelsea Davis Photography